Scott No: -
Serial number: 2008-21
Values in set: 1
Date of issue: September 2, 2008
Denomination: 120 fen
Designer: Yao Xiaodong
Size of stamps: 36 * 36 mm
Perforation: 13.5 * 13
Sheet composition: 12
Printing process:Photogravure
Printing House: Beijing Postage Stamp Printing Works

On September 2, 2008, the commemorative stamp "50th Anniversary of China's Television and CCTV" (catalog number 2008-21) was officially issued. The set consists of one stamp with a face value of 1.20 yuan, designed by Yao Xiaodong and printed by Henan Post and Telecommunications Printing Factory using offset printing.

On May 1, 1958, Beijing Television (the predecessor of China Central Television) began experimental broadcasts, marking the official birth of China's television industry. Over five decades of development, China's television industry has grown from its initial stages to a comprehensive media system. As a national-level mainstream media outlet, CCTV has documented the changes of the era, disseminated domestic and international news, and enriched cultural and artistic creation. China Post issued this commemorative stamp to mark the 50th anniversary of CCTV's founding, reviewing the development of China's television industry and highlighting the important role of television media in witnessing national development and conveying the voice of the times.

Stamp Design and Historical Background:

50th Anniversary of China's Television and CCTV

Image: The main subject is the new CCTV headquarters building, with its modern and distinctive architecture. The background features silhouettes of early television cameras and old television sets, creating a dialogue across time.
Significance: The new building represents the modern media platform of the new era, while the vintage equipment recalls the early days of television. Together, they symbolize the passing of the torch and the evolution of China's television industry. The television signal wave elements convey the idea of TV signals reaching every household and connecting the nation.

Artistic and Design Features:

The stamp features a vertical format with a simple and grand composition, using a harmonious combination of warm and cool tones. The design employs a blend of realistic and abstract elements, with the main building as the visual focus and historical equipment as silhouette background, highlighting five decades of development. The flowing wave lines reinforce the media industry theme, while the neat typography and refined elements create a sense of modernity and commemorative significance.

This stamp set belongs to the thematic category of cultural and media industry commemorative stamps, focusing on an important historical milestone in China's television development. Available in stamp set and large sheet formats, collectors often pair it with other media-related stamps, such as broadcasting, news publishing, and film, making it an item for thematic collections on industry development.